Estrategia digital.

Estrategia digitalMuy pocas empresas tienen una estrategia digital definida, esta es de mucha importancia para asegurarnos que todos los esfuerzos, las inversiones y los recursos serán aprovechados al máximo.

Como toda estrategia, la estrategia digital debe de tener objetivos claros y medibles, con las cuales podamos generar valor, crecimiento en ventas y atracción de nuevas oportunidades de negocio.

Para poder desarrollar una buena estrategia, debemos de definir algunos objetivos: mercado meta, gustos de nuestro mercado meta, analizar nuestra competencia, conocer nuestro FODA y generar un presupuesto para las acciones que debamos de tomar.

Toda estrategia digital debe de estar alineada con el plan de marketing de la empresa., por eso para desarrollar su estrategia digital usted debe hacer lo siguiente:

Una estrategia digital inicia por una auditoria digital.

Auditoria digital, la forma de generar una estrategia digital ¿Qué debe de esperar de su auditoria digital?

El resultado de esta consultoría debe de ser un documento entregable en donde pueda ver todos los análisis realizados, información importante, planes de acción y recomendaciones, para que pueda comenzar a invertir en las tácticas definidas y cumplir sus objetivos en tiempo y forma.

El documento que entrego cuenta con la siguiente información:

Estos son los pasos que su estrategia digital debe de tener después de su auditoria digital:

Algunos artículos que te recomiendo leer sobre Estrategia Digital son:

The Spark

If you’ve got your brand identity design sorted but still need help developing a brand and marketing strategy that works.

This is the package for you. It’s completely done for you. No homework!

Here’s the process we’ll follow:

The Kindle

You know the value of brand and marketing strategy for your business but you don’t have a huge budget to hire an expert to help while still craving an expert-like brand and marketing strategy.

Maybe you’re just starting your business or have been in business for a while but budget is still a constraint, this is the package for you.

Here’s the process we’ll follow:

Note: Your brand might be so deep that 5 hours of strategy sessions might not be enough for you. In this case, you’ll pay an additional hourly fee for every extra hour we work strategizing.

The Flame

You believe in freedom and delegating parts of your business you aren’t good at so you can scale while focusing on what matters, i.e thinking of ways to grow your business further and serve your customers at the maximum level…

Or perhaps, you’ve been winging things for so long in your brand which has brought you some level of success but you know to get to your next level of growth, your current brand can’t support you. So you need someone to help you rebrand your business and position you for your next level of success.

This is the package for you.

Here’s the process we’ll follow:

Why Me?

My name is Samuel Ayobami, and this is my story of about three years ago when my business has had some successes (and milestones), but soon it hit the wall, and things started to blur for me.I knew my business. I knew what I needed to do to grow it, but I felt lost and didn’t know my next step

Then I started to ask myself, what next? How do I ignite this growth and level-up my brand that I spent so many years on?

What helped me was seeking advice and deciding to revamp my brand strategy with a coach, and building a team that helped me implement it. After a few months of working on it, I was out of my shell with clarity, direction, and a growth mindset.

This is exactly why I created the Brand Igniter program.

I designed this not only to help you craft your brand strategy and tell you the next steps you should be taking but also to work alongside my team to lift these branding and social media tasks off your shoulders.

No one knows your business better than you because there is only ONE you. Hence, with my strengths and expertise, we as a team can build the brand of YOUR dreams.

So, if you are ready to break the cycle of stagnant growth, let’s jump right in and talk.